News Summary
The Furniture Marketing Group has announced a partnership with Intiaro to revolutionize furniture shopping through advanced 3D visualization and product configuration tools. This collaboration is projected to increase sales values by 30% for FMG members and improve product visuals’ speed to market by nine times. Attendees can look forward to an insightful showcase at the upcoming 2025 Symposium in Las Vegas.
Exciting New Collaboration in the Furniture World!
If you love furniture or are part of the business, you’re in for a treat! The Furniture Marketing Group (FMG) has just announced a partnership with Intiaro, a decision that promises to shake up the way we shop for and visualize furniture. This collaboration aims to focus on enhancing customer engagement and streamlining sales for FMG’s impressive network, which includes over 100 members. This network represents more than 1,000 independently owned retail stores across the country!
What’s in the Works?
The main goal here is to equip FMG members with some incredibly cool tools through Intiaro’s innovative technology. Think of 3D visualization and product configuration solutions that will really elevate the shopping experience. Customers can expect to see furniture in a whole new light, making it a lot easier to picture how that stylish couch or chic table will look in their homes. With these tools, customers will be able to see premium fabrics and configurations like never before!
Bringing Big Benefits to Members
The numbers speak for themselves—FMG members can anticipate a remarkable 30% increase in sales values when utilizing these 3D visualization techniques. Imagine walking into a store and being able to see exactly how your chosen piece of furniture looks in a variety of colors, designs, and fabric options! This is all thanks to the magic of modern technology.
But there’s more! The speed to market for product visuals will also see a dramatic change, improving by a whopping nine times. This means that when a new product is launched, it can reach customers much faster, allowing retailers to stay ahead of trends and customer preferences.
Intiaro’s Impressive Track Record
You might be wondering about the brains behind this technology. Intiaro has worked with notable names in the industry, including the likes of Ethan Allen and American Leather. Their experience with major brands positions them perfectly to understand the diverse needs of FMG members, paving the way for tailored and innovative solutions that cater specifically to each retailer’s needs.
What’s Next? A Big Reveal at the Symposium!
So, when will we get to see all these fantastic offerings? Mark your calendars for FMG’s 2025 Symposium, which will be held in January at the stunning Resorts World in that entertainment capital, Las Vegas! This event will showcase the new technology, allowing attendees to get a firsthand look at how these advancements will change the furniture retail landscape moving forward.
Voices from the Top
This partnership has got everyone buzzing! Jerry Baer, the president of FMG, has expressed his excitement about this collaboration, mentioning how proud he is to team up with Intiaro. He believes that their understanding of retailer needs, along with their knack for innovative solutions, will make a real difference.
On the other side of the spectrum, Michal Stachowski, the chief commercial officer and co-founder of Intiaro, shared his enthusiasm as well. He highlighted how their goal is to empower FMG members with advanced 3D capabilities, enabling them to visualize products in infinite configurations. This is about giving customers more choices, and who doesn’t love options?
Bringing It All Together
In conclusion, this partnership between FMG and Intiaro is set to revolutionize the way we think about shopping for furniture. With advanced visualization tools and an aim to enhance customer engagement, the future looks bright for FMG members and their retail stores. As the tech world continues to merge with the furniture industry, we can’t help but be excited about what’s next!
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Additional Resources
- Furniture Today: FMG Partners with Intiaro
- Wikipedia: Furniture Industry
- Furniture Today: Lexington Deepens Digital Marketing
- Google Search: 3D Visualization in Furniture Industry
- Furninfo: Industry News
- Google Scholar: Furniture Marketing
- Simplilearn: IKEA Marketing Strategy Case Study
- Encyclopedia Britannica: Furniture Marketing
- Furniture Today: Dovr Digital Marketing Tools
- Google News: Furniture Marketing News
